Terms of use

These Terms of Use ("Terms") govern your access to and use of the Feedr platform and related services (the "Service"). The Service is operated by Feedr ApS, CVR 39176173, Amagerfælledvej 106, Suite 07.05, 2300 København S, Denmark ("Feedr", "we", "us" or "our").

By creating an account, starting a free trial, subscribing to a plan, or otherwise accessing or using the Service, you agree to be bound by these Terms. If you do not agree to these Terms, you may not access or use the Service.

If you enter into these Terms on behalf of a company or other legal entity, you represent that you have authority to bind that entity, and "you" and "Customer" refer to that entity.

1. Eligibility - business customers only

The Service is offered solely to businesses acting in the course of their trade, business, craft or profession. The Service is not offered to, and may not be used by, consumers.

By using the Service, you represent and warrant that you are a business, that you are acting for purposes relating to your trade or business, and that you are not a consumer. We may require a valid company registration or VAT number (such as a CVR number) at sign-up and may refuse or terminate access where this requirement is not met.

2. The agreement

These Terms are entered into electronically when you accept them at sign-up (for example by ticking a box indicating your acceptance) and apply to all use of the Service.

If you and Feedr have separately entered into a signed written agreement covering the Service, that signed agreement prevails over these Terms to the extent of any conflict. In all other cases, these Terms constitute the entire agreement between you and Feedr regarding the Service.

3. Accounts and authorised users

You are responsible for the information you provide, for keeping it current and accurate, and for maintaining the confidentiality and security of your account credentials. You must notify us promptly of any unauthorised use of your account.

Each individual using the Service must have their own login. Login credentials are personal and must not be shared between individuals. You may authorise your employees, contractors, and agents ("Authorised Users") to use the Service on your behalf, and you are responsible and liable for all activity carried out under your account and by your Authorised Users, including ensuring they comply with these Terms.

We may disable any login or suspend access where we reasonably believe these Terms have been breached.

4. Free trial

We may offer a free trial of the Service for up to 14 days. Free trials are intended for evaluation, are limited to one per Customer, and may be subject to feature or usage limits.

A paid subscription never begins automatically. To continue using the Service after the trial, you must manually select a plan and enter your payment details. If you do not subscribe to a paid plan, your access to the Service ends at the end of the trial, and any data and configuration created during the trial may be suspended and deleted.

We may modify, limit, suspend, or withdraw free trials at any time. We may also suspend or close trial accounts and other unpaid accounts that remain inactive for an extended period, on notice.

5. Subscriptions, plans and billing

5.1 Plans and billing periods

The Service is provided on a subscription basis. We offer monthly and annual plans. All subscription fees are payable in advance for the full billing period. Access to the relevant plan features is granted for the billing period that has been paid for.

5.2 Automatic renewal

Your subscription renews automatically. A monthly subscription renews each month and an annual subscription renews each year, in each case for a further period of the same length, at the price then in effect, until cancelled in accordance with these Terms. The renewal charge is applied on the renewal date. Cancelling stops the next renewal; it does not refund the period already in progress, except where these Terms expressly provide otherwise.

5.3 Payment methods

The default payment method is payment by card, processed by our payment provider Stripe. By providing card details, you authorise us (and Stripe) to charge the applicable fees, including renewal fees and any prorated charges, to your payment method, on a recurring basis.

At our discretion, we may permit certain customers to pay by invoice and bank transfer. Where invoicing is permitted, invoices are payable within 8 days of the invoice date, unless we agree otherwise in writing. Permitting payment by invoice or bank transfer is a discretionary arrangement and does not entitle any other customer to the same.

You agree to keep your billing and payment details current, complete, and accurate at all times.

5.4 Immediate provision

You agree that we may begin providing the Service immediately upon sign-up or subscription. You are not entitled to any cancellation or cooling-off period except to the extent required by mandatory law. Fees for the Service are non-refundable except as expressly provided in these Terms.

5.5 Late payment and non-payment

If a payment fails or is not received by its due date, your account becomes past due. We apply a grace period (as indicated in your account) during which you may bring the account current. If payment is not received by the end of the grace period, we may suspend your access to the Service and, if the account remains unpaid, terminate it.

For invoiced amounts that remain unpaid after the due date, we may charge statutory late-payment interest and recovery compensation in accordance with the Danish Interest Act (renteloven). You are also responsible for the reasonable costs we incur in collecting any past-due amounts, including reasonable legal and collection costs.

5.6 Billing errors

You must notify us of any error on an invoice or charge within 30 days of the date the error first appears. If you do not notify us within that period, you release us from any liability and claims relating to that error, and we will not be required to correct it or issue a refund. Where we identify a billing error, we will correct it within a reasonable time.

5.7 Taxes

Fees are stated exclusive of VAT and other applicable taxes, which you are responsible for paying where applicable, other than taxes on our income.

6. Plan changes

You may change your plan, subject to the following:

Upgrades take effect immediately. We prorate the change and charge the difference for the remainder of the current billing period.
Downgrades take effect immediately. We prorate the change, and the resulting difference is applied as a credit to your Feedr account balance. Account credit is applied against future Feedr charges only. Account credit is not refundable and is not redeemable for cash.

We may correct, adjust, or reverse any account credit or payment that has been applied in error or that results from an overpayment.

6.1 Automatic upgrades when limits are exceeded

If your usage exceeds the limits of your current plan, your subscription will be automatically upgraded to the plan appropriate to your usage, and you will be charged the higher fee (prorated as described above).

Downgrades are never automatic. If you wish to move to a lower plan, you must do so manually. Usage above the limits of a lower plan may be disabled or restricted to fit that plan.

7. Price changes

We may change our prices at any time. Any price increase applies only from your next renewal and never mid-period. We will give you at least 30 days' notice of a price increase before the renewal to which it applies. If you do not wish to accept the new price, you may cancel before that renewal; continuing your subscription after the increase takes effect constitutes acceptance of the new price.

8. Term, cancellation and termination

8.1 Cancellation by you

You may cancel your subscription at any time. Cancellation takes effect at the end of your current paid billing period. You retain access until the end of that period. No partial or pro-rata refunds are given for the period in progress.

8.2 Termination by Feedr for cause

We may suspend or terminate your access to the Service immediately and without notice if you breach these Terms, fail to pay amounts when due, engage in any prohibited use, or otherwise create risk or possible legal exposure for us or the Service. In the case of termination for cause, no refund is given.

8.3 Termination by Feedr for convenience

We may terminate your subscription for any reason, or no reason, by giving you at least 30 days' notice. Where we terminate for convenience, we will refund the unused, prepaid portion of your current billing period.

8.4 Effect of termination

On expiry or termination of your subscription for any reason, your right to access and use the Service ends, and your outstanding payment obligations remain due. Provisions that by their nature should survive termination (including provisions on fees due, intellectual property, confidentiality, disclaimers, limitation of liability, indemnification, and governing law) survive.

9. Suspension, data retention and deletion

When your subscription is suspended, terminated, or your account becomes past due, the outputs generated by the Service (including feeds) may stop functioning.

Following suspension or termination, we may delete your data, configuration, and content. We are under no obligation to retain, recover, restore, or return any of your data after suspension or termination. Any restoration that may be technically possible is provided, if at all, at our sole discretion and is not a service we promise.

You are responsible for backing up and exporting your data and configuration before cancelling, before allowing your account to lapse, or before any termination takes effect. We may also remove or disable content that breaches these Terms or that exceeds the limits of your plan.

10. Customer data and intellectual property

10.1 Your data

As between you and Feedr, you own the product feed data, catalogue data, and configuration that you provide to the Service ("Customer Data"), and you own the final images and other composite outputs produced through the Service that incorporate your Customer Data. You grant Feedr a non-exclusive, worldwide licence to host, store, process, transform, and transmit the Customer Data solely as necessary to provide and operate the Service.

You do not acquire ownership of, or any standalone right to, intermediate results produced by the Service's image-processing features in isolation - in particular, a version of a product image with its background removed, on its own. Your rights extend only to the final images produced through the Service that incorporate such processing, and not to the isolated processed asset itself. The Service is not provided as, and may not be used as, a standalone background-removal service.

10.2 Our platform

The Service, including the Feedr platform, software, and all related intellectual property, is and remains the exclusive property of Feedr and its licensors. We grant you a limited, non-exclusive, non-transferable, non-sublicensable, revocable right to access and use the Service during your subscription, solely for your internal business purposes and in accordance with these Terms. No rights are granted to you other than as expressly set out in these Terms.

10.3 Aggregated and anonymised data

We may collect and use aggregated and anonymised data derived from use of the Service to operate, analyse, improve, and market the Service. This includes, for example, platform-wide statistics such as the total number of products managed on the platform and average performance metrics such as return on ad spend (ROAS). Such data is used only in a form that does not identify any customer or individual.

10.4 Feedback

If you or your Authorised Users provide us with feedback, suggestions, or ideas about the Service, you assign to Feedr all rights in that feedback and agree that we may use it for any purpose without restriction, obligation, or compensation.

11. Privacy and personal data

We hold limited personal data about users and account holders, such as name, email address, company details, and billing information. We act as the data controller of this information and process it in accordance with our Privacy Policy, which describes in full what we collect and why, available at https://feedr.com/legal/privacy-policy.

12. Security

We maintain commercially reasonable administrative, technical, and organisational measures designed to protect Customer Data against accidental or unauthorised loss, access, or disclosure. No method of transmission or storage is completely secure, and we do not guarantee absolute security. Provided we have maintained such commercially reasonable measures, a security incident is not by itself a breach of these Terms. If a data incident affecting your data occurs, we will notify you in accordance with applicable law.

13. Support

We provide support on a commercially reasonable efforts basis during our normal business days and hours, through the channels we make available from time to time. We aim to respond promptly but do not guarantee any particular response time or that any issue will be resolved. Our staff may access your account and content where necessary to provide support, resolve errors, and operate the Service.

14. Third-party platforms

The Service connects to and exchanges data with third-party platforms, including advertising, shopping, and marketplace channels, which we do not own or control.

We are not responsible for the availability of such third-party platforms, for changes to their specifications, requirements, or policies, or for any rejection, disapproval, suspension, or removal of your feeds, products, or accounts by those platforms. You are solely responsible for complying with the terms, policies, and requirements of each third-party platform you use, and your relationship with each such platform is solely between you and that platform.

To connect the Service to your third-party platform accounts, you authorise us to store and use the access credentials and tokens you provide for those platforms. We protect these credentials using commercially reasonable measures, including encryption of credentials that grant write access to your connected platforms. However, no security is absolute, and you acknowledge that connecting your third-party accounts carries inherent risk. To the maximum extent permitted by applicable law, and except to the extent caused by our gross negligence or intent, we are not liable for any loss, damage, unauthorised access, or activity occurring within your connected third-party accounts, including any arising from the compromise or misuse of credentials. You are responsible for managing the permissions you grant, monitoring your connected accounts, and revoking access where appropriate.

15. Acceptable use

You agree not to, and not to permit any third party to:

use the Service for any unlawful purpose or in violation of any applicable law or regulation;
reverse-engineer, decompile, disassemble, or otherwise attempt to derive or copy the source code or underlying structure of the Service, except to the extent this restriction is prohibited by applicable law;
scrape, crawl, cache, or use automated means to extract data from the Service itself, or obtain data from the Service other than data we make available to you;
resell, sublicense, rent, lease, or otherwise make the Service available to any third party, or share account credentials, except as expressly permitted below;
circumvent, manipulate, or attempt to exceed or avoid the limits or usage gates of your plan;
overload, interfere with, or disrupt the integrity, security, or performance of the Service or its infrastructure;
use the Service to build, benchmark, or assist in developing a competing product or service;
upload or transmit any malware, virus, or other harmful code; or
infringe the intellectual property or other rights of any third party.

Agency and multi-client use. You may use a single subscription to manage feeds for multiple of your own clients, provided such use remains within the limits of your plan. This permission does not allow you to resell, sublicense, or otherwise provide access to the Service itself to third parties as a separate offering, or to share credentials across separate businesses to avoid subscriptions.

A breach of this section is a material breach entitling us to terminate for cause under section 8.2.

16. Service availability

The Service is provided on an "as is" and "as available" basis. We do not guarantee any particular level of availability or uptime and provide no service-level commitment.

We may perform maintenance and may modify, suspend, or discontinue all or part of the Service from time to time. Maintenance, downtime, and interruptions are expected aspects of an online service and do not constitute a breach of these Terms.

17. Beta features

From time to time we may make pre-release, trial, or beta features available ("Beta Features"). Beta Features are provided "as is", may be incomplete or unstable, may be subject to additional terms, and may be changed, withdrawn, or discontinued at any time without notice. We make no warranties regarding Beta Features and have no liability arising from their use.

18. Disclaimer of warranties

To the maximum extent permitted by applicable law, the Service is provided without warranties of any kind, whether express or implied, including any implied warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Service will be uninterrupted, timely, secure, or error-free, or that any results obtained from it will be accurate or reliable.

19. Limitation of liability

To the maximum extent permitted by applicable law:

We shall not be liable for any indirect, incidental, special, or consequential damages, or for any loss of profits, revenue, savings, sales, data, goodwill, or business interruption, however arising, including any damages arising from a security breach or from unauthorised access to, alteration of, or misuse of your data or credentials.
Our total aggregate liability under or in connection with these Terms and your use of the Service shall not exceed the lesser of (a) the fees you actually paid to us in the billing period immediately preceding the event giving rise to the claim, or (b) EUR 10,000.

Nothing in these Terms excludes or limits any liability that cannot be excluded or limited under Danish law, including liability for intent or gross negligence and liability for personal injury.

20. Indemnification

You agree to indemnify and hold harmless Feedr ApS and its directors, officers, employees, and agents from and against any claims, damages, losses, liabilities, and reasonable costs and expenses (including reasonable legal fees) arising out of or related to your breach of these Terms, your Customer Data, your use of the Service, or your violation of any law or the rights of any third party.

21. Confidentiality

Each party may receive information about the other that is confidential or that should reasonably be understood as confidential ("Confidential Information"). Confidential Information does not include information that is or becomes public without breach, that the receiving party already knew, that it rightfully obtained from a third party, or that it independently developed. Aggregated and anonymised data is not Confidential Information. Each party will use the other's Confidential Information only as needed to perform under these Terms and will not disclose it except to those who need to know it and are bound by similar obligations, or as required by law.

22. Changes to these Terms

We may update these Terms from time to time.

For minor or non-material changes, we will post the updated Terms with a revised "last updated" date, and the changes take effect on posting.
For material changes (including changes affecting price, our termination rights, or your core rights), we will give you at least 30 days' notice by email to your account address or by notice within the Service, and the changes take effect at your next renewal.

Continued use of the Service after a change takes effect constitutes acceptance of the updated Terms. If you do not accept a material change, you may cancel before it takes effect.

23. Assignment and subcontracting

You may not assign or transfer these Terms or any rights or obligations under them without our prior written consent. We may assign or transfer these Terms, in whole or in part, including in connection with a merger, acquisition, reorganisation, or sale of assets, and we may use subcontractors and service providers to help provide the Service.

24. Force majeure

We are not liable for any failure or delay in performing our obligations where such failure or delay results from events beyond our reasonable control, including acts of God, natural disasters, war, civil unrest, strikes, failures of telecommunications or internet providers, failures or changes of third-party platforms, and governmental actions.

25. Relationship of the parties

The parties are independent contractors. Nothing in these Terms creates any partnership, joint venture, agency, or employment relationship, and neither party may bind the other.

26. Severability

If any provision of these Terms is held to be unlawful, void, or unenforceable, that provision shall be enforced to the maximum extent permissible, and the remaining provisions shall remain in full force and effect.

27. Waiver

Our failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision.

28. Entire agreement

These Terms, together with our Privacy Policy and any other policies we publish, constitute the entire agreement between you and Feedr regarding the Service and supersede any prior agreements, communications, and proposals, whether oral or written, except for any separately signed written agreement as described in section 2.

29. Governing law and jurisdiction

These Terms and any dispute or claim arising out of or in connection with them are governed by the laws of Denmark, without regard to conflict-of-laws rules. The courts of Denmark have exclusive jurisdiction, with the Copenhagen City Court (Københavns Byret) as the court of first instance.

30. Contact

Questions about these Terms should be sent to us at hello@feedr.com.