Bing Ads Feed

Publish your products to Bing Ads through an optimized feed and grow your reach.

Search

The search channel your competitors forget to run

Microsoft Advertising covers Bing, Yahoo, DuckDuckGo and search built into Edge and Windows. The shopping format works much like Google, so the same catalog does the job with very little extra effort.

Volume is smaller, and so is the number of advertisers bidding for it. The audience skews older and more desktop heavy, and a large share of it is searching from a work machine.

Who Bing Ads is for
  • Retailers already running Google Shopping
  • Higher basket values and considered purchases
  • B2B and office related product ranges

Trusted and valued by great retailers and marketing agencies

Customize Product Feeds

Manage and customize all your product feeds from one platform. Gain complete control and flexibility over all data in your product feeds.

  • Complete control over product feeds

  • Mutate & transform product data

  • Easy data enrichment

  • Simple and quick quality control

Learn more about Customize Product Feeds

Output fields

Feed ready
Titleshoe blk 42RewriteCourt Sneakers - Black
BrandmissingSet valueNOVELLE
Categorysh-042MapApparel > Shoes
Price99.0000Format€99.00
ColorblkMapBlack
Size42CombineEU 42
Stock1MapIn stock
Filter Cost is above €10
4 of 6 in feed
Court Sneakers
Cost €38Included
Classic Cap
Cost €4Excluded
Tote Handbag
Cost €54Included
Oxford Shirt
Cost €8Excluded
Everyday Jacket
Cost €42Included
Floral Midi Dress
Cost €26Included

Product Filtering

Control how products are distributed across all sales channels using fine-grained filter rules.

Filters are applied on a feed basis and grants you 360° of freedom.

  • Unlimited filter rules

  • Exclusion & Inclusion based filtering

  • Easy overview

Learn more about Product Filtering

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